AI Tools for Retail and Hospitality

This course is ideal for:

1. Retail and Hospitality business owners seeking to stay competitive
2. Managers in these industries looking to integrate AI into their operations
3. Entrepreneurs in York aiming to leverage AI for business growth

1. In-Depth Knowledge: Master the principles and tools of generative AI specifically for retail and hospitality businesses.
2. Real-World Impact: Apply AI tools to automate tasks, create content, and improve customer service, with immediate benefits for your business.
3. Efficiency and Innovation: Increase efficiency by automating repetitive tasks and fostering an innovative business culture tailored to your industry.
4. Strategic Integration: Develop a comprehensive strategy to embed AI into your business practices, ensuring long-term innovation and success.

Join us on this transformative journey to become an AI-savvy business leader in the retail and hospitality sectors and ensure your business thrives in York’s competitive market. Start your AI Tools for Retail & Hospitality Businesses course today!

Session 1: Introduction to Generative AI

1. Overview of AI and its business applications
2. Demystifying common AI myths
3. Understanding generative AI and its potential for small businesses

Session 2: Practical Applications of Generative AI in Business

1. Case studies of successful AI implementation in various industries
2. Using AI for content creation, marketing, and customer service
3. Hands-on activities to create AI-generated content

Session 3: Integrating Generative AI into Business Strategies

1. Aligning AI tools with business goals
2. Data privacy, ethical considerations, and quality control
3. Overcoming challenges in AI adoption and fostering an AI-friendly culture

Session 4: Future Trends and Continuous Learning

1. Emerging trends in AI and their implications for businesses
2. The importance of continuous learning and staying updated with AI advancements
3. Next steps for integrating AI into your business and creating an AI roadmap

By the end of this course, you will have acquired the following skills:

1. Understand AI, LLM, and Generative AI: Gain a solid understanding of what AI, Large Language Models (LLMs), and Generative AI mean, and how these technologies can be applied in your business.
2. Build a Chatbot: Learn to create a chatbot using simple tools to enhance customer interaction and increase conversion rates on your website.
3. Create a Strategy to Embed AI: Develop a comprehensive strategy to integrate AI into your business practices, ensuring long-term benefits and innovation.
4. Automate Tasks: Gain the ability to automate repetitive and boring tasks, significantly increasing team efficiency and wellbeing.
5. Use AI Tools for Content Creation: Utilise tools like ChatGPT to rapidly draft copy for emails, social media posts, proposals, and more, saving time and enhancing productivity.

Duration: 4 sessions, each 2 hours long

Delivery: Online interactive sessions at flexible times usually 1 session pe4 week for 2 weeks, Monday or Thursday mornings 10-12

Resources: Recordings and resources will be made available during and after the course

You don't need to be tech-savvy to join this course, but you will need:

A basic grasp of digital tools like email, the ability to browse the web comfortably and an interest in enhancing your business operations with AI.