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Insights Hub

Insights Hub

The latest from the Guild

What you'll find here

Start with our fortnightly Webinars for practical AI you can use straight away. Our White Papers and Case Studies show the research and the results behind how we work.

Free · every fortnight

Webinars

Most teams know they should be doing more with AI but aren’t sure where to start. Each session takes one thing we’ve made work here and shows it start to finish, ready for your team to use that week.

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White Papers

Most teams know they should be doing more with AI but aren’t sure where to start. Each session takes one thing we’ve made work here and shows it start to finish, ready for your team to use that week.

Read the research

Case Studies

Real businesses, real before and after. What changed when they put AI and apprenticeships to work.

See the results

The Junior Developer Myth: Why Your Degree Didn’t Prepare You for a Client Meeting

If you’ve read our take on why a Computer Science degree might be a liability, you already know the grim

Automation Without Apprenticeship Is How SMEs Lose Know-How

In the rush to bridge the AI productivity gap, British SMEs are currently sprinting toward a Full Automation model. On

Social Mobility Starts In Small Businesses

At a social mobility consultation in Leeds last year, I wrote down a promise on a piece of paper. This
Promotional graphic for The Coders Guild webinar: 'Set Claude up properly (for your whole team).' Free Webinar: 15 April 12:30. Background shows a screenshot of the Claude interface with a Projects view, including project cards for Operations & Systems, Strategy & Finance, and Content & Campaigns. Crispin Read appears in the bottom left corner."

From chatbot to team member: how we set Claude up as our AI hub

Most teams are using Claude like a smarter Google. Type a question, get an answer, close the tab. Every person

How to Pilot Agentic AI Without Breaking Existing Processes

In 2026, the term AI has undergone a fundamental shift in the British business lexicon. We have moved beyond the

My Favourite Free Resources for Learning to Code in 2026 – from Basics to Vibe Coding

Most people who succeed in tech didn’t start with a computer science degree. They started with curiosity and a free

The Hidden Cost of Waiting: What Delayed AI Adoption Will Mean by 2027

In the boardroom of a typical British SME in 2026, the conversation has shifted. It is no longer a question

A corporate team in an office discuss topics in a meeting

AI Isn’t a Department: How Leaders Should Actually Govern It

Most SMEs that came to us with AI problems had the same setup. One person, usually in IT, had been

Why SMEs Should Treat AI Like a Junior Hire

I’ve watched dozens of SMEs bin their AI tools within weeks of buying them. The pattern is always the same.

The First Tasks You Should Give an AI Apprentice

Most teams treat AI like it’s either going to steal their jobs or solve everything overnight. Neither happens. What does

From Zero to Deployment: How an SME Can Implement AI in 90 Days

The phrase “AI transformation” often conjures images of multi-million-pound budgets and years of research. For a Small to Medium Enterprise

Context Is the Curriculum: Why AI Training Fails Without Real Work

I’ve watched the same pattern repeat for twenty years now. Internet adoption. Mobile. Cloud. Now AI. Every time, organisations buy

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FREE AI WEBINARS

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Two short, practical AI sessions a month. Free. Drop your email and we’ll send you the link, plus the recordings of the ones you’ve missed.

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